Gucci: Where History & Luxury Collide

Pawngo Gucci Handbags

Gucci: The Stallion of Handbags

Watch any Hollywood awards show or film festival gala and, chances are, you’ll see a movie star touting a Gucci Handbag. With fans spanning from Jennifer Lopez and Madonna to Blake Lively and Florence Welch of Florence and the Machine, Gucci is a brand that has defined a fashion culture. Those little GG symbols spell out glitz and glam.

Guccio Gucci founded the company in Florence, Italy in 1921 as a fine leather goods and luggage store, hoping to mix Italian craftsmanship with European design. Gucci frequently vacationed among equestrians, who demanded only the most luxurious riding gear for their pricey steeds. With that in mind, Gucci decided to design pony themed handbags. He created the Horsebit, which gave way to leather saddle-stitched handbags.

Horsebit flourishes later paved the way for the Snaffles. Contrary to many assumptions, Snaffles is not a character from Fraggle Rock. It is a small, classy accessory that looks like a miniature Horsebit. Gucci moccasin loafers, featuring the Snaffle, were famously worn by the likes of Fred Astaire, Clark Gable, and John Wayne. Once the Snaffle was introduced on its own eponymous line of handbags, Gucci found a name as one of the premiere purse-makers in the world.

GG is Reserved for VIP

Guccio Gucci was one of the very first fashion designers to create handbags out of unlikely material that is usually reserved for hippie concert goers, including hemp, linen, and jute. Other famed entries include its compact bamboo-handle purse and the Flora canvas bag line, which made those frumpy floral patterns a hot trend. Women itching to get a dose of Kennedy class prefer The “Jackie,” a shoulder purse that was frequently worn by Jackie O. The “Jackie” is still one of the most-produced designs in Gucci history.

Gucci handbags were in such high demand by the 1970s that the private room in its Beverly Hills store only granted access to VIPs like Rita Hayworth. Before Michael Caine was granted access to the top-secret Bat Cave, he enjoyed his Gucci VIP private room pass.

The Growth of Gucci

Once Tom Ford was appointed Creative Director in 1994, Gucci was reinvigorated with a sense of luxury and provocation that resonated with celebrities. It was seen on the arm of high profile celebrities such as Madonna and Princess Diana. In 1995, Gucci went public and by 1998 it was named “European Company of the Year”. It didn’t stop there. In 1999, the company partnered with Pinault-Printemps-Redoute creating a multi-brand luxury group.

In the 2000’s, Gucci became a global success. With yet another new creative director, they were able to mix history and modern designs to create a brand everyone knew and everyone wanted a part of. In 2007, they were named “the most desirable luxury brand in the world”, an honor any top designer would love to receive. Today the brand continues to strengthen, as it remains tight to its core Italian values of luxury, craftsmenship, and exclusivity. Launching a children’s line and become more environmentally conscious, the brand is positioning itself well to continue to be one of the top luxury brands in the world for years to come.

Making the Most Out of Your Gucci Bag

Gucci handbags, similar to watches or jewelry, are an investment. The higher quality the bag, the higher the value it will retain over time. A well-kept Gucci can be just as valuable, if not more, down the road as the day you originally purchase it. There are certain things you can do to make sure you get top dollar for your Gucci bag. First, hold on to any dust covers or original paperwork that may come with your bag. Make sure you also take care of the bag. Regular cleaning both inside and out of your Gucci is the surest way to get the highest value for your bag.

Getting a Loan for Your Gucci Bag

With Pawngo, getting a loan for your Gucci is as easy as clicking a button. Through a rigorous evaluation process our lab will make sure you get the most for your bag. After you fill out our simple online application, with a full description of your Gucci, you’ll receive a preliminary offer through your email. Once that is accepted, you’ll receive a fully insured FedEx label. Drop it off at any pickup location and you’re good to go! Once our expert evaluators pore over every nook and cranny of your Gucci bag, you’ll receive your final offer. Once you accept that we can get you the funds you need that same day. Click the button above to Get Started Now!

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