The story goes back to 1918 beginning with the Panasonic Corporation in Japan. Panasonic initially sold lamp sockets but has since grown to one of the largest electronics manufacturers in Japan. Even in an industry inundated with competition, Panasonic has remained a name tantamount with quality.
In 2001 Panasonic entered the business of digital cameras. The Lumix brand would become their flagship camera. Although Panasonic started only manufacturing compact digital cameras, they have since become a name in the world of digital SLRs, catering to more professional photographers. Panasonic teamed up with legendary Leica, and created the Lumix DSLRs. Innovation and quality quickly became synonymous with Panasonic cameras, and they continue to introduce new and exciting ideas to the world of imaging, such as their “super zoom” and “intelligent auto” technologies. Panasonic even went so far as to develop their own image processor, known as Venus. All Lumix models now use the Venus processor. Currently, the latest version is “Venus HD II”, which introduced Intelligent Resolution. This gave it higher processing speeds and twin CPUs.
Lumix is Panasonic's brand of digital cameras, ranging from pocket point-and-shoot models to digital SLRs. Compact digital camera DMC-LC5 and DMC-F7 were the first products of the Lumix series released in 2001. They are equipped with Leica lenses. Many Lumix models are fitted with Leica lenses designed by Leica's German optical engineers and are assembled in Japan. Others are rebranded as Leica cameras with different cosmetic stylings. Leica had a similar relationship with Minolta in the past, where late model Leica SLRs (and some 35 mm point-and-shoot models) were strongly based on Minolta bodies.
Panasonic cameras aren’t cheap, and all of the other gear is expensive as well, so you want to be sure you take the best possible care of it. For starters, make sure to give your Panasonic gear a solid cleaning after each use. It’s easy to get home from a trip, pop out your memory card and get to photoshopping, but making sure your gear is free of dust and other contaminants is the surest way to ensure your Panasonic retains its value for as long as possible. Remember, sensors may change and processors may improve, but great glass is great glass. You may find that your camera’s lenses are ultimately more valuable than the Panasonic body itself. That’s why it’s so important to keep everything clean. Make sure you also hold on to any original accessories, such as chargers, boxes, paperwork, lens hoods, extra batteries, etc.
Again, the easiest way to make sure you get top dollar for your Panasonic gear is to make sure that it clean and in good, working order. Make sure to send in everything, including all original accessories as well as your original box and paperwork. Our evaluators are well oriented with all manner of camera brand, and will make absolutely sure you get the highest value possible for your Panasonic. Click the button above to
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